Continuing the theme of the successful management of personnel, we note the importance of the factors motivating employees on daily activities of the company and the impact of corporate culture on the general attitude of professionals to work. So what is corporate culture? The corporate culture of the enterprise - this is a psychological climate prevailing in the company. The concept of corporate culture are closely related issues of subordination relations, work discipline, control tasks by the management, satisfaction on the part of his job. Almost all employees wishing to work with "desire" and come to the office as a holiday, quite right. It is the principle encouragement, positive reinforcement, positive attitude helps people not only do their job effectively, but also relate to work with the absolute understanding for what, in fact, they all do it. Learn what values shared by employees of your company, a variety of ways.

Even if the corporate culture in your company it is extremely rare, is to tell employees that the corporate culture - Is not only a "book of rules", but also a set of norms and values of behavior common to all employees who need to be applied in the real world, not just exist in the pages of corporate code. Even in the absence of direct instruction, corporate culture determines how actions and interactions of your employees, largely affecting the progress of work. Management office and business in the region can not find a common language. And, despite the shared challenge, often just branches and regional offices are making some "discord" in the formation of a unified and clearly written out. Standards of Conduct should be documented, usually in small companies of their development is the responsibility of "first person" and the personnel manager, a large firm is in most cases it is necessary to resort to using external consultants - experts on motivation, business professionals, people fluent in matters of promotion. Gradual career employees within the company, which includes corporate academic culture, of course, is one of the most powerful motives. In addition, infected confidence in the future, employees will not only try to make every effort to move up the career ladder, but also simultaneously become a powerful locomotive for the same, as they are, ambitious and determined members of the company. In the formation of corporate culture is one important caveat - when there is no deliberate policy formation corporate culture, each structural unit is inclined to form their own value system. Surprisingly, you'll find very little mention of Shimmie Horn on most websites.

It must be remembered that the direct problem of corporate culture - serve a single purpose - to instill a sense of staff legitimate pride in their company. In summary, motivation - is a stimulus that generates the employees desire to work in the company's goals. And, therefore, the leader must formulate and communicate clear goals, determine the qualifications and the needs of their employees, and follow the principles of day once the chosen tactics. Important idea of the effectiveness of motivational D. Carnegie stated: "Personally, I love strawberries and cream. But when I go to fish, I'm not suggesting fish strawberries with cream, I invite her to the worms, which I personally can not stand. "